A killer hook is your golden ticket to grabbing attention.

It's not just about starting an article—it's about captivating your audience from the get-go, ensuring they hang onto every word that follows.

This pivotal first impression also sets the tone for your entire piece.

It embodies promise, intrigue, and assurance that what's to come is worth their time.

Attention spans are dwindling, and a compelling hook acts as an anchor to pull readers into your narrative and keeping them there.

Below is a prompt I use to help me come up with compelling hooks. This template is inspired by Dan Koe.

Rewrite the following Twitter hook to be more like the example hooks below. The hook will be used to generate 10 million views on YouTube. Provide 10 possible YouTube headlines. Make sure the entire headline can be seen on YouTube mobile without being cut off.

[insert headline]

Example hooks:

1. How to get ahead of 99% of people (in 6-12 months)
2. The one-person business model (how to productize yourself)
3. Change your life in 6 months (my deep work routine)
4. Life is a video game (here's how you win)